Identity is bigger than a logo
A logo is only one part. A visual identity is the whole system that makes everything your company produces look like it came from one source: colours, typography, photo style, invoices, presentations and posts. When a customer recognises your post before reading the name, the identity is doing its job.
What we design
- The logo in all its versions, or a refresh of your current logo.
- Primary and secondary colour palettes with print and screen codes.
- Matching Arabic and English typefaces for headings and text.
- Supporting graphics: patterns, shapes and icons unique to your brand.
- Stationery: business cards, letterheads, invoices, envelopes and stamps.
- Social media post, cover and story templates.
- Brand guidelines that show any designer or employee how to use the identity.
Identity and website work together
Because we also build websites, we design identities knowing how they will look on screen: readable colours, web-available Arabic fonts and elements that work at small sizes. Order both together and your website becomes a natural extension of your brand.
FAQs about brand identity design
What is the difference between a logo and a brand identity?
A logo is a single mark that represents your name. A visual identity is a complete system including the logo, colours, fonts, supporting graphics and how they are applied everywhere customers see you.
Do I get editable files?
Yes. You receive source files for every element and the brand guidelines as a PDF.
How long does a full identity take?
It depends on the number of applications, usually three to six weeks, confirmed in the quote.